Building a Bike Shop on Your Own Terms

Building a Bike Shop on Your Own Terms

July 05, 2018

How do you build a bike shop without going in debt while testing and building for your community’s needs? This is exactly what Four Star Family Cyclery is doing and we talk with Elsbeth Cool about how hard difficult it has been to break out of the "debt framework" that the bike industry demands.

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How (and Why) SRAM is Investing in Women

How (and Why) SRAM is Investing in Women

June 19, 2018 2 Comments

This week we are talking with Sara Jarrell, SRAM's Women's Program Coordinator in our Bridging the Gap series. Why is a major brand investing so much in bridging the gender gap and how are they doing it? We talk about this and more in this episode!

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Taking the Lane - Breaking Down Gender Norms

Taking the Lane - Breaking Down Gender Norms

June 05, 2018

This week on the Shift Up Podcast, we continue to dig into our Bridge the Gap series sponsored by QBP, by answering the question “How do we create a safer space in cycling by breaking down gender norms?”

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Building an Inclusive Bike Shop

Building an Inclusive Bike Shop

May 23, 2018

In our latest podcast episode we talk with 718 Cyclery to dig into the question, "How Do We Attract and Retain Women in the Cycling Industry?"

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The Barriers for Women in Urban Cycling

The Barriers for Women in Urban Cycling

May 09, 2018

Women make up fewer than 25% of the trips taken by bicycle in the United States. What can we do to remove some the barriers for women in urban cycling? Listen to the latest Shift Up podcast for some ideas!

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Bridging the Gap - Achieving Gender Balance In Cycling Podcast Series

Bridging the Gap - Achieving Gender Balance In Cycling Podcast Series

May 01, 2018

After 18 episodes we are tackling one of the more important topics we can in growing a better bike industry. Can you guess what it is?

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