Close

Pinterest Retail Board

For the Love of Retail Experiences

4 Flares 4 Flares ×

When you pair my love of design and retail you have a very, very, strong passion for the “retail experience.” What is a retail experience? A mix of great customer experience, accessorized displays and a well laid out “flow” of a store.

As I travel across the country, visit more bicycle shops and share stories of retail experiences with shops I am slowly watching a transformation. No more than 5 years ago most bike shops looked much like an auto parts dealers, aisles of bikes, slat wall, grid wall, and really anything that you could hang a bike or product on. While there still are many of these slat walled shops around you can watch the smarter shops transform into boutiques or speciality shop, REI’s and Ikeas. Less slat wall, more story telling and a beautiful EXPERIENCE.

Amazon and the online retailers of the world are changing what a bike shop has to do to be relevant. A good local bike shop will be three things: 1. A resource 2. Pillar in the local cycling community 3. Deliver a retail experience.

To encourage this retail experience I have started a Pinterest board to share others photos, my own from travels and hopefully encourage more shops to step up and create better experiences for their consumers.

About the Author

Bike Shop Girl has over 12 years of bicycle industry experience and hands on knowledge. Hoping to empower women and others on the bike so they too can feel the freedom and power that two wheels can give someone.

3 Comments

  1. This is great, I look forward to following you on Pinterest.

    • Andres, would love to learn more about what you do!

  2. I checked out the page, I love it! I feel like there is a dearth of good bicycle specific merchandising ideas and help, and so many of the shops you have pics of are absolutely beautiful. Please keep posting…. maybe my shop will be on there soon!

Leave a Reply

4 Flares Twitter 2 Facebook 2 Google+ 0 Pin It Share 0 Email -- 4 Flares ×